Music Industry

In the ever-evolving music industry, Warner Music Group (WMG) is embracing a new approach by moving beyond the conventional focus on superstars. This shift marks a significant change in the company's strategy, as they recognize the value of nurturing emerging talent and diversifying their roster. By expanding their reach and supporting a wider range of artists, WMG is not only promoting musical diversity but also contributing to a healthier and more vibrant music industry. In this article, we will explore how WMG's move beyond superstars is a positive development for the industry as a whole. Fostering Musical Diversity and Innovation WMG's decision to move beyond superstars allows them to foster musical diversity and encourage innovation within the industry. By signing and supporting a b...

When change happens it often takes the perspective of looking back years, or even decades, later to appreciate just how meaningful that change was. Other times, it happens so fast that it can be difficult to appreciate its magnitude because people become desensitised to the perpetual torrent of bad news. It is the latter situation in which we find ourselves now. What appears to be a succession of unrelated events (war, political crisis, climate change, inflation, etc.) are actually all indicators of a wider and connected wave of change that is going to reshape the world. And not just for a matter of months, but for a generation, perhaps more. It is tempting to think that the entertainment and consumer tech industries are, at the very least, insulated. But they are not. First, let us l...

Facebook was not the first web 2.0 company, but it was the one that took it mainstream to a global audience. Consumers’ digital lives would never be the same again. Whereas web 1.0 had enabled them to visit and read websites, much like a digital evolution of newspapers and magazines, Facebook enabled consumers to participate, to comment, upload photos, converse, etc. It was a total transformation of the internet and enabled much of the digital world in which we live now. But it did not mean the end of web 1.0. Indeed, 18 years after Facebook’s launch, web 1.0 is alive and well, with websites being an integral part of our everyday digital lives. Sure, many of those have adopted web 2.0 components, such as comment fields, but they are still fundamentally web 1.0. With all the hype, or ev...

When we first formed MIDiA eight years ago, we saw the new entertainment world was going to require a new joined up approach for entertainment businesses. With the start of the ascent of the smartphone we made an intellectual bet that everything was going to become more interconnected, inter-dependent and inter-competitive. Our vision then, was to build analysis and data that cut across siloes, to help previously unrelated industries understand they were becoming connected. The ‘connecting the dots’ tagline that we launched with in 2014 was right for the time, but now the world has moved on. The dots are now connected. That job is done. Now it is time to decide what to do with those connections. In more recent years we identified new drivers of the entertainment economy, such as: ...

A former music industry worker went viral on TikTok after pointing out similarities in different songs. The video starts off with a clip of a man asking, “Give me an example of how your job has ruined everyday life for you.” It then transitions to user Atlanta Cobb (@atlantacobb) who says, “I used to work in the music industry for, like, ten years, so now I can’t listen to music properly.” The TikToker continues by diving into how today’s songs are very similar to songs from the past. One of the examples she uses is how Lizzo’s new song “2 Be Loved” is very similar Lady Gaga’s “Perfect Illusion” from 2016. “All I can hear is Lady Gaga,” she says of Lizzo’s new song. “This happens all the time in my head. It’s so annoying.” She then continues to provide other examples...

We are looking for a Creative Director in the Film & TV Sync department based in our Burbank, CA office. Summary We are an active, face-paced independent music publisher. The Creative Director must have relationships in the Film/TV, trailer, gaming community of music supervisors and content creators. You must be able to closely follow and impart instructions and information. You must understand storytelling with music and picture, be organized with solid playlisting skills and an understanding of sync music business. Responsibilities Answer briefs from music supervisors as they come in, tracking them through to quote stage Develop, cultivate and maintain lasting connections with music supervisors, co-publishers, labels, game companies and other content crea...

Cooking Vinyl the original Artist Services company. One of the world’s leading independent labels for the past 35 years with a roster ranging from Billy Bragg to BABYMETAL to Suzanne Vega and Nina Nesbitt. About The Role We are expanding our US division and are looking to recruit an experienced North American Product Manager (preferably New York based). The successful candidate will have a track record of overseeing and delivering successful frontline releases and relevant experience in all aspects of campaign management for both emerging and established artists. Ideally, they should have knowledge of multiple genres and be able to work in tandem with our international department and US distribution partner on all aspects of the artist campaigns to ensure optimization of...